thisisFINLAND

Fit as a Finn: The story behind Finland’s affinity for exercise

From 19th-century gymnastics clubs to today’s ski trails and cycling paths, fitness has long formed part of Finnish life. But what keeps this nation moving through every season? Let’s find out.

Life & society Wellbeing

How Finland’s Housing First model makes real progress against homelessness

Finland has a plan to eradicate longterm homelessness by 2027. We asked three formerly homeless people to share their favourite things about their homes.

Life & society Sports

Life in motion: A visual journey into what an active lifestyle means to the Finns

In Finland, movement is often woven into daily life – not just as exercise, but as a source of fun, resilience and connection. Our photo essay explores how Finns of all ages keep active, from disc golf and swimming to simply walking in the woods.

Life & society Sauna

Finnish architect Sami Rintala tells us how saunas got hotter than ever

Inspiration from Finland is prompting a global sauna boom, thanks to architects such as Sami Rintala, whose designs can be found in Japan, Norway, Romania and the UK. He tells us how saunas got so hot.

Finland emojis

in the Good Country Index

Source: The Good Country Index

Facts, stats and info Webcam

Helsinki South Harbour and surroundings by webcam

Check out what’s happening on and around Market Square and at Allas Sea Pool. Watch the ferries arrive and depart. See what the weather is like in the Finnish capital, and maybe spot some seagulls at cruising altitude.

Life & society Lifestyle

An ode to the joys of Finnish summer cottages

From coastal islands to inland forests, our American reporter explores the quiet joy – and hard work – of Finland’s summer-cottage traditions.

Business & innovation Sustainability

Savouring sustainable eating in Finland

We visit two innovative Finnish businesses – a discount retailer and a Michelin Green Star restaurant – to see how food culture is shifting from consumption to conservation.

Arts & culture Music

Käärijä and Tuuletar show Osaka 2025 how to “Party like a Finn”

In June, Finland will present shows by Käärijä (pictured) and Tuuletar at the Nordic Pavilion at the Osaka 2025 World Expo in Japan. The Nordic Pavilion is a joint project between the Nordic countries Finland, Denmark, Iceland, Norway and Sweden. Music Finland is a partner of the Finland Day music program.

Life & society Wellbeing

A Finnish nurse aims to revolutionise elderly care

As the global population ages, the challenge of providing compassionate and sustainable care for older people becomes increasingly urgent. In Finland, a nation renowned for innovation in healthcare, a small-town nurse is championing a transformative model of foster care.

Finland ranks first in adult literacy, numeracy and adaptive problem solving

Source: OECD

Life & society Nature

Where the skies speak: Finland’s southern tip is a birdwatcher’s paradise

At the Hanko Bird Observatory in southern Finland, a reporter joins biologist Aki Aintila and volunteers as they track hundreds of thousands of migratory birds and marvel at the stories the skies reveal.

Arts & culture Festivals

Magic in the Finnish summer air

Every year, music festivals fill cities, fells, forests and lakesides with live music and a peculiar kind of charm that can only be felt in the summertime. Let’s unpack the reasons that make Finland the promised land of summer festivals – and look at some unique festival experiences for those who have seen it all.

Life & society Cuisine

5 reasons to love potatoes like a Finn

In Finland, spuds and taters have no haters. There are countless reasons to love the humble potato – here are five.

Helsinki-Uusimaa is the 2nd most innovative region in the EU

Source: Regional Innovation Scoreboard

Business & innovation Innovation

7 surprising things that Finnish companies are making out of wood

Clothes, car batteries, fish feed – you name it. Some of the world’s most creative and commercially promising wood-based innovations come from Finland, and many are made from industry by-products. Here are just a few.

Life & society Nature

A secret kingdom of spring: Finnish stick forts come to life

Wherever you go in Finland, you’re never far from a forest or a park. Our photographer takes a walk in the woods and finds imaginative hideouts children have made from branches, sticks and leaves.

Life & society Sauna

5 Finnish saunas that show there’s a sauna for every taste

There are over three million saunas in Finland – in theory, enough for everyone in Finland to have a sauna at the exact same time! While most of them are privately owned, public sauna culture is also thriving, with a staggering variety of options available. Here are a few outstanding picks if you’re looking to experience the real deal.

Business & innovation Webpick

University of Helsinki research: Prehistoric people may have “heard” rock paintings talking

A number of prehistoric (5000–1500 BCE) rock paintings exist in Finland, mostly in the southeastern part of the country. Surprisingly, the acoustics of some sites may have made them important to the hunter-gatherers of the time.

Arts & culture Music

Finland’s Eurovision story evolves from trials to triumphs

In the glitzy Eurovision Song Contest, Finland languished as a perennial underdog for decades. Then its fortunes changed dramatically, and it has repeatedly been a serious contender to win the continent’s hearts.

in the Sustainable Development Index

Source: Sustainable Development Report

things you should and shouldn’t know